{"id":62700,"date":"2016-06-30T10:18:12","date_gmt":"2016-06-30T09:18:12","guid":{"rendered":"https:\/\/www.mobilefun.co.uk\/blog\/?p=62700"},"modified":"2016-06-30T16:04:28","modified_gmt":"2016-06-30T15:04:28","slug":"apple-launches-stunning-shot-on-iphone-colours-campaign","status":"publish","type":"post","link":"https:\/\/www.mobilefun.co.uk\/blog\/2016\/06\/apple-launches-stunning-shot-on-iphone-colours-campaign\/","title":{"rendered":"Apple launches stunning &#8216;Shot on iPhone&#8217; Colours Campaign"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-62733\" src=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-1.jpg\" alt=\"apple-subway\" width=\"730\" height=\"409\" srcset=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-1.jpg 730w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-1-300x168.jpg 300w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-1-450x252.jpg 450w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/p>\n<p><strong>Well the weather might be grey and dreary here in the UK, but luckily Apple has decided to inject\u00a0a little colour\u00a0into our summer\u00a0with their new &#8216;Shot on iPhone&#8217; ad\u00a0campaign.<\/strong><!--more--><\/p>\n<p>The campaign reflects Apple&#8217;s continued focus on the photography market. They know\u00a0that the average Jo doesn&#8217;t want to fumble around and carry a traditional camera with them anymore, so the campaign is a celebration of that simple action of capturing a moment with your iPhone whenever and wherever you are.<\/p>\n<p>And of course its a nice way of reiterating the quality of the iPhone 6S&#8217; camera in a market\u00a0where Samsung and Nexus are offering some serious competition.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-62725\" src=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2.jpg\" alt=\"apple-street\" width=\"730\" height=\"487\" srcset=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2.jpg 730w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2-300x200.jpg 300w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2-450x300.jpg 450w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/p>\n<p>The focus of this new campaign is on the vibrant colours people see around them in their daily lives.\u00a0And when placed together they create a fantastically eye-catching colour spectrum.<\/p>\n<p>As with previous &#8216;Shot on iPhone&#8217; campaigns Apple recognizes\u00a0the original photographers of each shot\u00a0&#8211;\u00a0inserting\u00a0a caption under the\u00a0image citing the original source.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-62727\" src=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-2.jpg\" alt=\"apple-subway-2\" width=\"730\" height=\"496\" srcset=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-2.jpg 730w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-2-300x204.jpg 300w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-subway-2-450x306.jpg 450w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-62726\" src=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-colors-4.jpg\" alt=\"apple-colors-4\" width=\"730\" height=\"393\" srcset=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-colors-4.jpg 730w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-colors-4-300x162.jpg 300w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-colors-4-450x242.jpg 450w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/p>\n<p>Soon to be coming to a subway near you&#8230; the Colours (or Colors as they say in Apple&#8217;s native tongue)\u00a0Campaign is due to launch this week in the UK, USA, Canada, Australia, France, Germany, Italy, Spain, Switzerland, Turkey, Russia, UAE, Brazil, Chile, Colombia, Mexico, Japan, Singapore, Hong Kong, India, Korea, China, Malaysia, New Zealand and Thailand.<\/p>\n<p>If you spot it let us know in the comments below!<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-62729\" src=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2-1.jpg\" alt=\"apple-street-2\" width=\"730\" height=\"491\" srcset=\"https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2-1.jpg 730w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2-1-300x202.jpg 300w, https:\/\/www.mobilefun.co.uk\/blog\/wp-content\/uploads\/2016\/06\/apple-street-2-1-450x303.jpg 450w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/p>\n<p>&nbsp;<\/p>\n\n<!-- WP QUADS Content Ad Plugin v. 2.0.27.4 -->\n<div class=\"quads-location quads-ad1\" id=\"quads-ad1\" style=\"float:none;margin:0px 0 0px 0;text-align:center;\">\n<div id=\"bari-widget\"><\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Well the weather might be grey and dreary here in the UK, but luckily Apple has decided to inject\u00a0a little colour\u00a0into our summer\u00a0with their new &#8216;Shot on iPhone&#8217; ad\u00a0campaign.<\/p>\n","protected":false},"author":101,"featured_media":62705,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8208],"tags":[194],"_links":{"self":[{"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/posts\/62700"}],"collection":[{"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/users\/101"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=62700"}],"version-history":[{"count":37,"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/posts\/62700\/revisions"}],"predecessor-version":[{"id":62752,"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/posts\/62700\/revisions\/62752"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/media\/62705"}],"wp:attachment":[{"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=62700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=62700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mobilefun.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=62700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}